For further research I have looked at adverts from a few years ago to how they have changed to this day and how advertising has developed and embraced new technology.
This is a coca cola advertisement from the 1890's. From looking at it, it seems really old fashioned and has an old fashioned looking lady on the front holding a small glass of coca cola. Her dress looks expensive and quite posh as it is all white and feathers coming out of it. As she is holding a small glass it seems really civilized too. The typical coca cola bottle has not been included.
This is a recent coca cola advert. It has the stereotypical coca cola bottle and is bright and colorful and more enticing to the audience. It has an interesting layout and is different and flowing over the page in different directions.
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