Sunday 5 February 2012

First Draft of Edited Advert

New Possible Slogan

I have also had to come up with a new slogan as i have a new brand name. I have come up with "Fabulous, Fruity, Fun". I have thought of this because as it has three F's at the beggining of each letter this instantly makes it more memerable, especially to kids and it is a simple yet effective thing to remeber.

New Possible Product Brand Name

I have thought about what my teacher said to me in terms of my product brand name and have tried to come up with something that was more appealing and goes better with my product i am trying to promote. I have come up with the new brand name "Fruities". I thought this was quite appealing as i am promoting sweets that are fuit flavoured, and also sounds quite appealing to kids as it is easy to remeber. It also in a way says what the people buying this product would feel when they eat this sweet, as the sweets are fruity they would feel fruity and refreshed.

03/01/2012 Evaulating my work with my teacher

In today's media session, my media teacher sat down and looked over my first advert. Although he said he enjoyed it, he felt there were many thing i could do to improve it. The first thing he said was i could have a voice over into it. The second thing he mentioned was i had to have appropriate music in terms of it has to flow with my advert and fit in. Thirdly he said that i need to think about the way in which i have made it more specifically. Because in my advert i have random shapes and signs such as peace symbols, he said it would be better to do one advert with shapes and then another with just signs, therefore i would be getting my point across better and it would make more sence in what i am trying to portray. He also mentioned that i could cut the first 15 seconds of my advert down and maybe put something else there. He also mentioned he did not like my original idea of my product brand name "Rainbow Rocks". His reasoning for this was that he felt it was a rip off of skittles and the rocks sounded not too great. I have taken all of what he has said on board and this weekend shall be re-shooting my advert and re-thinking a new product brand name. I shall also investigate into looking at some non copyright music.

Wednesday 1 February 2012

Radio Advert Session

In today's media lesson, we went through how to use the program Garage band. We did this because we will be making our Radio adverts by using this program, so this will help me when i come to do it and give me a better understanding of certain things we could do within this program. When doing a radio advert it is important to remeber its 3 major components; Musical jingles, the advertising voice and sound effects. It is important to remeber these three components when making my own radio advert as i will have to think about each one carefully and decide on what kind of sound effects and what voice would fit in well with what i am trying to promote.

For recording a voice over there are two possible ways in which to do this in garage band. The first way is to get an mp3 player and record it through speaking into it, then upload it into garage band as the voice over. The second way is to record straight into the mac. Recording into the mac is a lot more effecient as it is more clear and there will be no background noise if you make sure you are sat down whilst recoding, whereas if you were to have to mp3 it would not be too clear and you voice would change and sound different if you were walking around, so if you were to do it this way standing still would be the best option as if it were destorted you would not be able to fix it.
In order to open garage band, first of all you would open up garage band, then select open podcast, then select male/female voice based on who you want to be talking, then record clip, then stop. It is important when you are recording to maintain the same voice levels throughout and try and sound the same as possible, as if you were high on a certain part of the recoding, then low, the advert would not seem as smooth.

In order to open up sound effect you would click on the eye. There is also an option to open up the jingles at the bottom left hand corner in garage band, which are free to use and many different options. However if you wanted your own sound clip in there you would have to go to a copyright free sight and fing an uncopyrighted song and then download it into garage band. Once you have downloaded it into garage band you just drag and drop the music/jingle into the relevant bar.